Writers and Authors
Arts, Design, Entertainment, Sports, and Media · SOC 27-3043
AI exposure from the Anthropic Economic Index (2025); salary from BLS; skills from O*NET. See /sources.
Decision card
Career Evidence Passport
SOC 27-3043 evidence across exposure, wages, projections, postings, certified LCAs, skills, and transitions.
- SOC exposure
- 24.6%
- High · Anthropic AEI
- Automation friction
- 29/100
- Low friction; broad SOC seed ORS job-requirements coverage.
- Wages
- $76,910
- H-1B offered wage $62,400; LCAs are filings.
- Projected openings
- 12,800
- BLS EP 2024–2034; employment change +3.6%.
- Observed/proxy demand
- 47
- FY2025 certified LCAs; 13,614 postings in 2025.
Skill evidence
- H-1B values are certified Labor Condition Applications, not visa approvals.
- Job postings are seed-static / seed-derived; treat as provider-ready proxy coverage until observed provider data is wired in.
- Transition matches are directional skill-overlap context, not placement guarantees.
- This release is a FutureGrid broad-SOC seed derived from public BLS ORS requirement concepts and categories, not direct occupation-level ORS survey estimates. It describes job requirements, not worker ability, AI capability, or displacement probability. Automation friction is a FutureGrid derived score and should be read alongside exposure, demand, wage, and projection signals.
Best transitions from here
Explore all pathways→Lower AI-exposure roles that reuse your skills, ranked by a transition score (skills that transfer, safety gain, pay and retraining effort).
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AI Exposure Analysis
Across AI measures
Multiple exposure lenses for this occupation.
AI could do ~87.7% of this role but only ~24.6% is currently done with AI — a large capability-vs-adoption gap.
Top Skills
H-1B Visa Sponsorship Demand
View full H-1B trends →Certified H-1B Labor Condition Applications naming this occupation, FY2016–FY2025. A descriptive high-skill labor-demand signal — employer filings, not visa approvals or individual outcomes. Note: one LCA can cover multiple worker positions.
O*NET occupation profile
What this work involves
Originate and prepare written material, such as scripts, stories, advertisements, and other material.
Common titles: Advertisement Agency Copywriter (Ad Agency Copywriter), Advertising Associate, Advertising Copywriter, Advertising Writer, Communications Specialist, Copywriter
Representative Tasks
- •Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.
- •Vary language and tone of messages based on product and medium.
- •Present drafts and ideas to clients.
- •Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
- •Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.
Detailed Work Activities
- •Develop promotional strategies or plans.
- •Write advertising or promotional material.
- •Confer with clients to determine needs.
- •Present work to clients for approval.
- •Monitor current trends.
Tools & Technologies
Employment Projections & AI Exposure
Employment & Wage Trend
BLS OEWS, 2019–2025
Source: U.S. Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS). See /sources.
Sector Comparison
| Metric | This Career | Sector Average |
|---|---|---|
| AI Exposure | 24.6% | 18.3% |
| Outlook | Average | 18% Bright |
| Median Salary | $76,910 | N/A |
| AI Resiliency | 75/100 | N/A |